4 DAYS DIGITAL MARKETING BOOTCAMP IN LAGOS, ABUJA & PORT HARCOURT

SEND DELEGATES TO THE 4 DAYS DIGITAL MARKETING BOOTCAMP IN LAGOS, ABUJA & PORT HARCOURT THIS FEBRUARY

PROGRAM OVERVIEW

Online is now the meeting point of businesses and customers. It is now the quickest, cheapest, most measurable and most effective platform for customer engagement, interaction and conversion. It has also become the biggest point of convergence and collaboration for anyone looking to extend and grow their network. As such, every business requires a digital marketing strategy, a plan of action on how to effectively utilize the tools and resources available on the web and on mobile to drive awareness, growth and market domination.

At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Digital Marketing is a gift of the information era, one that saves time and money, closes space gaps, breaks down cultural barriers and allows free and profitable trade across multiple platforms. Its reach is phenomenal and the resources at our disposal are gigantic and almost inexhaustible. 

We invite you to attend our 4 Days Open Digital Marketing Bootcamp or invite us to bring our On-Site Bootcamp to your organization. 

The training will help participants learn effective digital marketing without hassles. Our focus is on exposing the ‘how-tos’ and helping participants learn the required skills for maximizing and optimizing their digital media engagement and investment. This trainings will show businesses how to leverage digital media to engage potential customers and turn likes and followers into real time business and profits; and explore the breadth and depth of taking one’s business through the digital pathways that lead to awareness, engagement, conversion and profitability.

The training is led by Social Media Influencer, BlogMaster and Digital Marketing Strategist MacHenry Churchill and includes real time, practical sessions for all attendees. 

IMPORTANT TOPICS COVERED DURING THE TRAINING

·         Defining Your Digital Brand Strategy

·         Developing Your Online Homebase: Taking Your Website from Good to Great

·        Understanding the Digital Ecosystem – Online Ads, Email, Social, Content, Mobile, & More

·         Why Email Matters Now More Than Ever

·         How to Establish Social Media Business Objectives

·         The 3 Cs of Digital Marketing: Content, Conversations, & Community

·         The Organizational Impact of Social Media: Who, Where, When

·         Monitoring & Measurement

·         Putting It All Together: Your Brand’s Content Framework

THE 4 DAYS BOOTCAMP OUTLINE

DAY 1 - Understanding Digital Marketing for Business + Integrating Digital Marketing with overall Marketing Strategy + Content Marketing and Management

DAY 2 – Social Media Marketing & Integration + Effective Email Marketing + Mobile Marketing for Business

DAY 3 - Understanding Online Advertising & PR Strategies + Implementing Affiliate Marketing, Article Marketing, Forum Marketing, Blogging, Influencer Marketing & Buzz Marketing + Online Brand and Reputation Management

DAY 4 - Website Traffic Building + Search Engine Marketing (SEM) + Search Engine Optimization (SEO) + Web and Google Analytics

The Digital Marketing Bootcamp provides a rigorous and dynamic day of learning featuring a mix of master class lectures and interactive discussion periods where you and your team can work through the core components of developing a digital marketing plan. All participants also receive a digital marketing campaign planning template with key take-aways and formulas for success.

We’ve hosted these Bootcamps extensively by working with individuals, brands and organizations of all shapes and sizes, across various industry sectors. Some of the companies we have worked with include Starcom Media, Mediacraft Associates Limited, First Bank of Nigeria Limited, Niger Insurance Plc, Digital Bridge Institute, Institute of Strategic Customer Service and Trade Management of Nigeria, The Bobby Taylor Company, Trojan Outdoor Advertising Limited, Wonderwheels Automobiles, Bible Society of Nigeria, Wellspring University, Marock Resources, Casasolida Limited, Exol Lubricants Limited, GVC Limited, Leaseforce Professional Services Limited, TG Studios, Conquer Technologies & Solutions Limited, Thrazel Nigeria Limited and Nextrated Solutions Limited.

BONUS MATERIALS

All participants also receive bonus materials that help them develop and work an effective after-training digital marketing experience. These FREE materials include:

·         5 EBOOKS: Digital Marketing Reports, Findings & Strategies

·         TEMPLATE: Digital Marketing Campaign Planning Template

·         DATABASE 1: 10,000 Email List

·         DATABASE 2: 10,000 Phone Numbers

EXTRA BONUS

Participating companies also get 1 Year Online Visibility Subscription for their business on www.vconnect.com with access to 90 million Nigerians online.

TRAINING DATES

February 7 – 10: LAGOS

February 14 – 17: ABUJA

February 21 – 24: PORT HARCOURT

TRAINING FEE:

N120,000 – Covers Lunch, Training Materials, Training Certificate, Digital Marketing Campaign Planning Template & One Year Paid Visibility Subscription on Vconnect.

TRAINING VENUE

LAGOS: FL Resource Centre, 92 Adeniran Ogunsanya Street, Surulere, Lagos.

ABUJA: X-EDGE Learning Centre, 1st floor, Nigeria Reinsurance House, 
784a Herbert Macaulay way, Central Business District, Abuja.

PORT HARCOURT: The Conference Centre, 2 Okomoko Street, Off Olu Obasanjo Road, D/Line, Port Harcourt

TO REGISTER

1. Pay the sum of  N120,000 into the following account:

ACCOUNT NAME: MacHenry Churchill

ACCOUNT NUMBER: 0042803966

BANK: ACCESS BANK

2. Call 08035533391, 08148952100, 09053565244